In this video, the speaker discusses several popular logos and their hidden meanings. Some of the logos discussed include South Korean company Hyundai’s logo, which depicts two people shaking hands, and the Apple logo, which was inspired by the shape of an apple and the sound of the word “bite”. The Vaio logo symbolizes an analog wave, while Amazon‘s logo incorporates an orange arrow to suggest customer satisfaction. Other logos discussed include Baskin Robbins, Toyota, Continental, Formula One, Pinterest, Beats, and Toblerone. The speaker highlights the thoughtful and creative design choices that went into each logo and the meanings behind them. Additionally, the speaker mentions three companies and their logos, including LG, Evernote, and Coca-Cola. LG’s logo represents its aspiration to have ordinary human relations with their customers, while Evernote uses an elephant as part of its logo because elephants are known for their impressive memories. Lastly, the Coca-Cola logo has the Danish flag in it, a coincidence that Coca-Cola has used as part of its marketing campaigns in Scandinavia.
- This section, the speaker discusses several popular company logos and their hidden meanings. The logo of South Korean company Hyundai, for example, depicts two people shaking hands, representing the company’s philosophy of client and representative working together. Similarly, the Apple logo, as designed by Rob Janoff, was inspired by the shape of an apple and the sound of the word “bite,” which is similar to the computer term. The Vaio logo, on the other hand, symbolizes an analog wave, while Amazon’s logo incorporates an orange arrow to suggest customer satisfaction and the idea of selling every product imaginable. Other logos discussed include Baskin Robbins, Toyota, Continental, Formula One, Pinterest, Beats, Toblerone, BMW, and more. Overall, the speaker highlights the thoughtful and creative design choices that went into each logo and the meanings behind them.
- This section of the video discussing famous logos with hidden meanings, the speaker mentions three companies and their logos. First, LG, a South Korean electronics company, has a logo that represents its aspiration to have ordinary human relations with their customers. The logo is a stylized image of a person’s face. Second, Evernote, a note-taking application, uses an elephant as part of its logo because elephants are known for their impressive memories and the ability to remember both faces and events. The corner of the elephant’s ear is folded over in a similar way to how people fold the corner of a page to make notes. Finally, the Coca-Cola logo has the Danish flag in it, which is a coincidence, but Coca-Cola has used this as part of its marketing campaigns in Scandinavia.
